Understand Consumer Psychology & Low cost branding and advertising

Understand Consumer Psychology, Branding & Advertising Solutions

Please choose a specialist

Prof Naveen Kumar

Prof. Navin Kumar

PhD. Psychology

Expert: Understanding Consumer Psychology

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Aditya Dimri

Cuts & Camera

Expert: Economical Ad Films Product & Photoshoot for Corporates

Understanding Consumer Psychology

Prof. Navin Kumar

 

Introduction

One of the greatest mysteries that has been solved yet remains unsolved is buyer behaviour. Why and how would a customer buy a product? What kind of advertising would work best with him? Simple yet powerful questions. Well presenting Prof Navin Kumar who is a celebrity of sorts in the field of Psychology, he has spent an amazing amount of time analysing consumer behaviour, media, brand performance, advertising et al. He has been around this field for the last 20+ years, teaching, consulting and counseling. Being a full-time professor at Delhi University he has written more research papers than most researchers in his field

Prof Naveen Kumar

Area of Work

  • Media psychology

  • Social psychology

  • Qualitative research

  • Clinical Psychology

  • Child Psychology

  • Criminal Psychology

  • Positive psychology

  • Motivational Speaker

Education

  • M.A. Applied Psychology Ph.D. Psychology, Delhi University

Academic Affiliations

  • Executive editor, Journal of Positive Psychology. (ISSN- 2249-6254)

  • Executive editor, Academia: An international multi – disciplinary journal. (ISSN -23950161)

  • Member, Editorial Advisory Board, The Learning Curve, Psychology journal of Lady Shri Ram College. (ISSN – 2321 -7057)

  • Life member NAOP

  • Life member Indian Science Congress

  • Life member Indian Association of positive psychology

  • Life member Indian career development association

  • Member Journal Review committee (Carmel College, Goa)

  • Member Area advisory board (Amity University, Noida)

  • Member expert committee of ICSSR.

Member of Select Committee

  • Member of M. Phil. Clinical Psychology Committee, Institute of Human BehaviourAllied Sciences (IBHAS)

  • Member Post Graduate Board of Research Studies (PGBORS), Department of Psychology, Chaudhary Ranbir Singh University, Jind, Haryana.

  • Member DRC (Departmental research committee) Amity University, Noida.

  • Member of UGC Learning Outcome based Curriculum Framework (LOCF) for psychology, 2018.

  • Member Research Monitoring Committee of a research project between J.N.U. and Border Security Force (BSF) on Reason’s and ramifications of stress among B.S.F. Personnel.

  • Member of selection committees as an expert in psychology in different Maharatna and Navratna PSUs and government organizations for the selection of executive trainees for more than 20 years. PSU include NTPC, GAIL, Indian Oil Corporation and organizations like CRPF, ITBP, SSB, BCPL, Solar Energy Corporation of India and Infosys

Published Research Work

  • A Critical analysis of social justice, collective identity, prejudice and stereotype: social and psychological perspective of the works of Dr. B. R. Ambedkar”, published in The Journal of Cyber News, Vol 7, number 1& 2. ISSN- 09760709. UGC affiliation no- 4439.

  • “Reciprocal Altruism and psychological sources of will and its impact on military psychology”, published in IAHRW International Journal of Social Sciences Reviews. June 2017. 145-147. ISSN -2347-3797. UGC No- 41948.

  • Counseling for community wellbeing and happiness”. Indian Journal of Health and Wellbeing. June 2017, 492-497. ISSN – 222-9-5356, Online ISSN- 2321-3698. Impact factor -0.47. UGC No- 42787. 

Consultation & Fee

Fee Rs. 999 for a 30mins call on Zoom App

A simple internet search with his name would yield hundreds of websites, videos, interviews of him. Set up a meeting with him to understand your customer and their perception of your brand  and products.

Economical Solutions in Branding & Advertising

Cuts & Camera-Aditya Dimri

 

Introduction

Many brands around us rely on in-house or stock-photo based marketing campaigns. These may seem to be a cost-effective way but definitely not something that the consumer greatly admires. In order to have a lasting impact, images and videos used in communication need to have a look and feel that reflects the core ideology of the brand and a factor with which the customer can associate with. 

 

Often the cost of these services are over the roof deterring businesses away but Cuts & Camera specialises in production that can create great results at low prices, suitable for businesses at all stages

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About Cuts & Camera

Aditya is an IT engineer and an MBA. After working with great brands like Essilor, Audi over almost 10 years, he started his video production house Cuts & Camera Productions in 2013 out of a boutique studio in Gurgaon. His team is full of creativity, energy, technical excellence and the kind of people who deliver on time  

Services Offered

  • Shoot Based Video Production 

  • Animated 2d Video Production

  • Products Photography & Product Videos

  • Ads, TVC & Brand Films

  • Corporate Events

  • Voice Over & Dubbing

  • Portfolio Shoot and Model Shoot

  • Green Screen Studio

Consultation & Fee

Fee: Free for a 20mins call on Zoom App

Cuts and Camera specialises in all kinds of media works. Right from photo shoots, brand videos to corporate videos, everything related to production. Set up an appointment with them and see how they can transform your web pages, FB page, ads, communication etc with new images and videos